Trifecta Promotes Marketing Vet


Trifecta Management Group (TMG) has promoted Bridget Smith to Executive VP of Marketing and Sales. She’s been the company’s Senior VP of Marketing and Sales for the past four years. The company offers wide-ranging services from creating and developing FECs, LBEs and other restaurant/entertainment-blended establishments, to owning and operating its own establishments, and even consulting.

“Bridget is well-deserving of this promotion. She is simply the best in the industries that we work in when it comes to effectively getting our messages out, in all media. Her depth and breadth of knowledge, working with diverse concepts in multiple industries, has helped Trifecta take on tremendous growth over the last few years,” said Ron Lam, Managing Partner of TMG. “In addition, Bridget’s work on our group and corporate sales business, developing new programs, has led to double digit sales growth in our venues.”

Smith will be responsible for developing new marketing and sales strategies for the company’s many brands. She will also continue to oversee media production, marketing and sales budget planning and the development of strategic advertising and sales partnerships. Finally, she will be spearheading three new venue openings this year.

“I am thrilled to be part of a company that is involved with so many different concepts, with aggressive growth plans,” Smith said. “Being a part of an innovative team that are difference makers in the industry is exciting. I’m looking forward to all of the things Trifecta Management Group has planned for the future.”

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