Good times in the amusement business is increasing the competition for the entertainment dollar in Adam Pratt’s area. The challenge for him will be to differentiate his mall arcade from the other options available. One idea he’s implementing has to do with certain game titles and cultivating a loyal player community rather than casual drop-ins.

Game Grid 4.0: The arcade’s current home where Pratt and company did much of the remodeling work themselves. Still no redemption equipment, but the arcade is profitable nonetheless and fills Adam Pratt with gratitude as he reflects on how his childhood passion turned into a profitable business supporting his family and others.