New Virginia Bowling Alley Strikes Big


Uptown Alley, a national bowling franchise, will open the doors of its new concept at a recently renovated mall in Manassas, Va., at the end of this month. The $11.5 million, 46,000-square-foot entertainment and restaurant venue features 24 bowling lanes, a professional sound stage for live entertainment, three bars, laser tag, amusement games and a redemption counter.

The bowling features Brunswick regulation-sized lanes and includes ten private lanes designed for anyone from a newbie to the most veteran league bowler. 40 HDTVs throughout the venue offer fantastic sports and music video viewing. On top of all this, a massive, two-story laser tag arena can accommodate up to 24 players at a time, and has specialty lighting and music throughout. In the game area, players will find over 50 videos and prize games so players can test their skills and redeem their tickets for prizes.

The Uptown Alley concept was co-created by Uphoff Ventures – led by Steve and Linda Uphoff – and Trifecta Management Group (TMG), comprised of executives from the entertainment/restaurant industry including Universal Studios and GameWorks.

“Uptown Alley was created to be that special place, where friends and families alike can mingle, play games, enjoy delicious food and drinks and be entertained in a welcoming environment. We strive to provide excellent service, lots of smiles and an experience that promises to afford our guests lasting memories,” said Steve Uphoff. “We are continually challenging ourselves and raising the bar in creating innovative world-class destinations, with the latest product offerings. I believe we’ve accomplished that with this Manassas venue.”

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