FEG Takes FEC to New Levels


FEG founder George Smith welcomes guests to the re-grand opening of the Hollywood Park In the Game FEC in Crestwood, Illinois, on May 31.

A transformation that began when Family Entertainment Group (FEG) acquired Hollywood Park Family Entertainment Center in Crestwood, Illinois, back in March 2017 has been completed with the re-grand opening of the fun center as “In The Game Hollywood Park” on May 31.

In The Game is a new brand concept introduced by FEG that “focuses on fresh, high-quality food, the best arcade games and equipment and a fun lively atmosphere.” Hollywood Park is the company’s first property to receive the “In the Game” treatment; other locations to follow.

This all means that in addition to a re-imagining of the building’s outside façade, the location has a completely new games package, four lanes of mini bowling, an enhanced restaurant menu and an indoor/outdoor dining area seating expansion. For more on the new brand and all things FEG, click here.


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